Rothana

Transforming Healthcare Through Innovation & Prevention

Rothana is an intelligent healthcare innovation company delivering complete patient-centered solutions across the EMEA region. We combine AI-driven technology, preventive care, and commercial expertise to raise the standard of healthcare.

13+
Years of Excellence
EMEA
Coverage Region
Top 30
UAE Diabetes Leaders

Our Mission & Vision

Rothana was founded with a clear mission: uphold strong ethics, foster loyal relationships, and make high-quality healthcare accessible to all. Our vision is to improve quality of life through scientifically validated, high-value products and services that place the patient at the center of every decision.

Our strategy is captured in the R.O.T.H.A.N.A acronym — a framework for Reach, Outcomes, Technology, Healthcare excellence, Access, Networks, and Advancement that guides every initiative we take.

Our Divisions

Rothana EMEA

Commercial distribution of medical, cosmetics, and food products across EMEA markets, including GCC, Europe, and Africa.

Rothana Hub of Technology

Innovation and AI-driven solutions covering AI Wound Care, Longevity science, and Technology Transfer programs.

Rothana Healthcare Commercial Broker

Strategic commercial expansion through distribution partnerships, technology transfer, and AI-enabled healthcare brokerage.

Our Partner Network

Rothana collaborates with leading global healthcare and retail companies across more than 10 countries, including MPM Medical (USA), SWIFT (Canada), Fresco (Spain), MTF Biologics (USA), MK Professional (USA), Kruger (Germany), and Baltic Collagen (Poland).

View all partners →

Sub-Brands

The Rothana portfolio spans 13 product brands covering Medical, Food, Beauty, and Technology verticals, giving healthcare professionals and consumers access to a comprehensive ecosystem of solutions.

Join the Rothana Consultation Program

We are looking for visionary consultants and experts in AI-driven healthcare, Wound Care, and Longevity science to shape the future of patient-centered innovation.

Apply Now